Become a member

GCVA membership gives you exclusive access to a wealth of resources to collaborate with new business contacts, share ideas, network, provide insight, and ensure you are kept up to date with all the happenings in the industry. We provide professional and practical support, ideas and opportunities to help grow your gift card business and teams.

What is the GCVA?

The GCVA is a vibrant community of retailers, suppliers, start-ups, and consultants in the gift card industry - a dynamic, responsive network shaping the future of gift cards and stored value solutions. With a membership of over 90 organisations, the GCVA is the driving voice for gift cards - a knowledge hub and support for everyone in the gift card space who wants to keep up to date with an active, high-growth sector. We support your growth and development and provide a platform to help your business succeed. We facilitate peer collaboration, amplify your products and services, and celebrate your successes. Isn’t it time you joined?

Sharing insight and knowledge

Influencing issues, and sparking change

GCVA Member Benefits

  • Annual Flagship Gift Card Conference

  • Networking opportunities, events, socials

  • Invaluable insight into the market through regular sharing of research & data

  • Information sharing platforms to understand the market, its players, new innovations and products

  • Updates and briefings on all the latest legislation, VAT and regulatory information

  • GCVA Connect: exclusive webinars, online meetings & networking

  • Thought leadership and advocacy to positively position the industry with key stakeholders

  • The voice of the industry maximising PR & media on behalf of our members

  • Providing a platform for members to reach and engage customers

Research and Data Insight

Monthly consumer data reports ensuring you have real-time data; annual State of the Nation, Gift Card whitepapers; Cost-of-living customer surveys; Loyalty and Gift Card research, KPMG/GCVA bi-annual data reports. Exclusive for Members only.

Visit the Knowledge Hub

GCVA Connect

Your digital home connecting the community with exclusive webinars, forums, weekly e-bulletins, monthly newsletter, directory and resources to support your business.


Positioning the industry via our #GiftBetter social platforms (9 million reach). Promoting gift cards as a fun and versatile product, sharing members’ campaigns, giveaways and key messages excitingly – providing Top Tips and Buying Guides to the broadest audience.

Visit GiftBetter on Facebook

Thought Leadership

We tackle issues we need to address collectively as an industry (e.g.recognition and value of gift cards, expiry dates, VAT, increasing the tax-free allowance - the #GiftCard500 campaign) and help to promote and position the sector’s overall reputation

Read our blog
Being a member of the GCVA has been transformative for us. It has connected us with retailers, distributors and scheme operators which has been invaluable in opening up sales channels for our new product.

Katie Lavis

Little Starts Gift Cards

A unique opportunity to see the industry at its most creative and inspiring

Hall of Fame 2022 attendee


Apply for a membership

  • Access to the latest industry news
  • Member only events and networking opportunities
  • PR support
  • Global market recognition
  • Technical & Legal Support
Apply for membership

GCVA Members

Network and share best practice with our 90+ members