Consumer Data Reports

GCVA Consumer Report February 2021

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See top-line findings below:

  • COVID-19 turned retail on its head over 2020

  • January saw a post-festive lull in gift purchasing

  • Digital gift cards increased in popularity over January

  • A rise in digital purchasing through work incentive programmes

  • Gift card buyers show a preference for multi- store gift cards

Download GCVA Consumer Report February 2021

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